people, digital & marketing
DEEP BLUE
BRAND VOICE
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getting the tone right
Our tone of voice is a pretty good brief of how we use words to get our message right. It’s not only about writing, it’s also about context and, mostly, about people.
BRAND VOICE
getting the tone right
UX writing
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People are strange
People are brains and heart, but rational choices are hard to make when emotion sits beside. See how brands and marketing can fine tune their digital experience and dive in the avant-garde skills of UX writing to craft emotion-first content.
UX writing
People are strange
